Oklahoma City, Oklahoma

LeaderHealth®

A learning platform for leaders and growth-minded professionals

Founded by Dr. Shanna Teel, LeaderHealth equips growth-minded professionals and leaders with the tools they need to reach equilibrium and build workplace cultures that bolster wellbeing. Dr. Shanna came to us wanting a brand that was strategically positioned for global growth in the corporate sector. Our approach centered around making this brand distinctive in a saturated wellness market while also providing visual flexibility for their diverse offerings.

services

Strategy

Branding

Animation

Print Collateral

Copywriting

Web Design

Web Development

Content Strategy

photography

Charlie Neuenschwander

industry

Ventures

Lifestyle

crew

Erin Cooper

David Harmon

Hallie Waugh

Molly Moore

Fio Zoll

Dane Strom

Alaina Hunt

We opted for a monoline logo that serves as a monogram and takes the form of an equals sign—a visual representation of the balance and equilibrium LeaderHealth helps its clients achieve.

As part of the brand’s visual language, we provided a series of illustrative elements including brush-stroke L and gradients that extend the brand’s color palette to a more flexible and dynamic application.

Immersive photography was key to humanizing and grounding our brand imagery among sterile or corporate competitors. Our art direction and image sourcing prioritized nature-focused imagery and models that represent LeaderHealth’s diverse clientele. 

PROJECTS
STUDIO
PROJECTS
STUDIO
LeaderHealth®