Chickasaw Community Bank’s mission is to build better lives for everyone. Their team works diligently to serve the community and honor their tribal heritage, all while providing top-tier banking and lending. Cooper House’s work included refining and elevating the primary mark, expanding the color palette, developing brand messaging, and creating a suite of design elements with flexible applications.
SERVICES
Strategy
Branding
Print Collateral
Copywriting
Web Design
Web Development
Content Strategy
Marketing Strategy
photography
Provided by client
INDUSTRY
Ventures
Ventures
CREW
Erin Cooper
Hallie Waugh
Fio Zoll
David Harmon
Molly Moore
Dane Strom
Alaina Hunt
Texture and cultural elements were essential in honoring the bank’s heritage. The refined mark mirrors the image of the sun, complete with rings that radiate from the center to represent the positive impact CCB has on its community.
Custom brand patterns mimic the weaving patterns of cultural textiles. We also looked to nature as we expanded the color palette, drawing on blues and earth tones.
“All of our blankets are designed by a Chickasaw artist. Each blanket and pillow incorporates our traditions and stories. Now, we can pass down those stories using textiles.”
Sara Factor
Across the website, curved line elements nod to the primary mark. We built a desktop and mobile experience that is immersive, easy to digest, and cues each particular sector of the bank through color coordination.
CCB’s new brand coincided with a move to a new location—and they needed an advertising strategy to build local awareness. We developed a marketing strategy which included campaign design and messaging for outdoor, social and digital.
